Business Challenge
The world around us is increasingly connected. Devices in the home and office are becoming ubiquitously connected to the network – connected cars, asset tracking, gaming consoles, appliances, toys and medical devices. These connected devices are generally single purpose, low bandwidth, low ARPU but very high in aggregate quantity. This provides a new set of challenges for communications operators, in terms of maintenance, monitoring, network asset utilization, and service cost versus ARPU. At the same time, M2M provides exciting new revenue opportunities across the enterprise and consumer markets.
Razorsight Cloud Solution
Razorsight’s Machine-to-Machine Analytics provides Emerging Devices and Revenue Generation groups a scientific approach to addressing these new areas. Our solutions include:
Clickstream Intelligence to help your organization identify:
- application and usage analytics across your multiple lines of business, which can enhance profitability and loyalty for M2M usage
- new approaches to monetize the value of your network data with the App developer marketplace
Connected Device Intelligence to help your organization identify:
- how to improve the activation rate and longevity of your connected device portfolio
- how to best incent sales and activations of your connected devices through direct and indirect channels
Razorsight Differentiation
Razorsight’s M2M Analytics gathers data from across business lines and employs advanced statistical techniques to help identify, monetize, and improve profits within your M2M environment. Razorsight’s cloud offering can deliver actionable insights on a repeatable basis far beyond what software can provide.
